Advertise on YouTube audio content with SiriusXM Media

The news is out: SiriusXM Media is the exclusive US advertising representative of YouTube’s audio-first inventory across YouTube and YouTube Music—extending our reach to 255M monthly listeners on the cutting-edge of cultural discovery.

What YouTube brings to the table

  • 212M

    of P13+ reached on YouTube Audio monthly

  • 74%

    of P13+ engage with YouTube audio content

  • 61%

    use YouTube without actively watching the screen

  • 1B

    monthly active viewers of podcast content

Questions about the SiriusXM Media and YouTube partnership?

What you need to know about this exclusive new partnership.

North America’s largest digital audio advertising ecosystem just got bigger

SiriusXM Media has been amassing the most premium, popular, and loved listening platforms into one easy-to-buy network that gives advertisers access to their audiences everywhere they’re listening. And now with the addition of YouTube audio inventory in Fall 2026, we can build you even farther-reaching, culturally relevant omnichannel campaigns that deliver results.

SiriusXM Media: Now delivering the largest audio ecosystem

  • 255M

    unduplicated monthly active users in the US reachable through audio ads

  • 4.8x

    more ad-supported music listening than our next biggest competitor

  • #1

    In podcasts

  • 9 out of 10

    Americans reached across SiriusXM Media

Home to the culture’s most influential voices

As the home to trend-setting trailblazers, those who etch new spaces for niche interests, to the formidable, culture-creating icons with unmatched influence, SiriusXM Media is leading the future of creator-driven media. And with more hit shows than any other podcast network, our exclusive partnership with YouTube delivers the largest audience in the market with the most dedicated fanbases.

Drive incremental reach by adding YouTube Audio Ads to your campaign with SiriusXM Media

Meet the largest ad-supported audience in audio.Advertise with us

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