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Make Your Brand a Part of What’s Next With SoundCloud

May 22, 2024

Young, diverse, and so damn cool. SoundCloud listeners are automatic brand ambassadors, making everything they touch dope by association.

Ice Spice, Doja Cat, Peso Pluma, Kenya Grace. The list goes on. You can’t escape the sound of today’s hitmakers who got their start on SoundCloud. In the words of seven-time-Grammy-award-winner and household name Billie Eilish:

SoundCloud is the only reason I’m anything. 100%.

Trust Pandora and SiriusXM to connect you with what’s now, and add SoundCloud to your campaign to be a part of what’s next.

Get in on the Ground Floor

SoundCloud directly connects artists and fans at scale, featuring music, social networking, commerce tools, and everything else they want in one place. It’s also where brands can authentically connect with a leaned-in community of artists, fans, and the culture they create.

Reach young, multicultural audiences with SoundCloud

When brands have a presence on SoundCloud, they connect with audiences as they directly connect with one another and discover their next new favorite.

Put Your Campaign on the Pulse 

Audio drives culture, and SoundCloud sets the stage for the next big trend. Up-and-coming artists are taking their dreams and destinies into their own hands, uploading over 375M tracks to the platform (3x as much as Spotify/Apple Music). The platform’s discovery and engagement-driven ecosystem is a proven launchpad for local subcultures to explode globally. And the critical audiences your brand can grow into are eating it up.

Young and multicultural audiences love discovering new music

Reach Audiences Who Get the It Factor

Young, diverse, and so damn cool. SoundCloud listeners are automatic brand ambassadors, making everything they touch dope by association. They don’t just find the it factor in now-big names like Chance the Rapper, they actively discover and recommend them in their communities, driving what’s next in music culture. And when you combine SoundCloud with Pandora, you can reach an even bigger audience of young, multicultural listeners with 22% incremental reach.1

Reach young, multicultural audiences with SoundCloud

Opportunities as Fresh and Diverse as the Fans

From native advertising to promoted tracks to integrations, there’s a SoundCloud advertising solution to elevate your brand with the audiences that are taking culture to the next level. If you’re ready to make an impression on young, multicultural consumers and get on the bleeding edge, let’s talk.

Source

1. Comscore Media Metrix May 2022

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