Audio campaign playbook
Want more from your campaigns? Add digital audio. Not only is it a powerful standalone option for reaching your marketing goals across the funnel, but it’s also an easy, efficient, effective way to add incremental reach over other media in your mix.
Your step-by-step guide to building a digital audio campaign
The Audio Campaign Playbook is your easy-to-follow guide to building digital audio campaigns. Whether you’re new to audio advertising; want to test on top of search, social, or video; or just looking for best practices, this is the place for straightforward, actionable information to build your best marketing campaign yet.
Build better audio campaigns
Digital audio is a constant companion, playing through headphones, car stereos, smart speakers, and connected devices. For brands, that means screen-free access to large audiences throughout the day. But how they listen and what they listen to can vary depending on who they are, what they’re doing, or what they’re in the mood for. From live talk on the drive, to music for motivation and entertainment, to podcasts that satiate curiosity— SiriusXM Media brings the best of digital audio together for creators, audiences, and advertisers.
This guide to audio campaigns will show you...
